WRTV Channel 6 to begin airing more high school, college sports
A partnership with HomeTown Sports Indiana will give more than a million Hoosiers access to a mixture of live and taped sporting events.
Communications
Articles
Versus forces IndyCar to kill online streaming
IndyCar’s television partner is planning its own online content, but that doesn’t satisfy some racing fans.
WXLW beats odds to stay in sports-talk radio
Small Franklin station has survived loss of ESPN affiliation, emergence of better-funded competitors.
Washington, D.C., public relations firm expands in Indy
Vox Global, a national strategic communications and public relations firm, recently opened an office here.
Cuts may spark mergers among public broadcasters
Indianapolis public broadcaster WFYI is bracing for an era of budget cuts that could prompt consolidation among Indiana stations.
Ties to Durham haven’t hurt McKain
For the past decade, Indianapolis-based professional speaker Scott McKain has used his experience at Obsidian Enterprise Inc. as the centerpiece of his marketing pitch, but Obsidian is not the success his bio advertises it to be.
Language Training Center expands relationship with LPGA
The Indianapolis-based Language Training Center is now translating the letters of the professional golf association’s commissioner into multiple languages and providing live interpretation at association meetings.
Southern Indiana newspapers to merge by March 1
Publishers of the Evening News of Jeffersonville and the New Albany Tribune announced Wednesday that both organizations will be consolidated into one paper called the Evening News and Tribune starting March 1.
Just Marketing International expands in Daytona, Charlotte
The local motorsports marketing firm employs about 90 in its Zionsville office.
Indianapolis’ ‘well-designed’ flag flies below radar
The Indianapolis city flag turns 50 next year, but considering that urban design experts note the flag isn’t exactly plastered all over town, it’s probably a safe bet this is one golden birthday that won’t be much of a party.
Aspiring filmmaker scores hit with jewelry ad
A TV commercial for jeweler Reis-Nichols has launched filmmakers Sami Mustaklem and Alex Kosene into the advertising business. Their firm, 3rd Strand, has a growing list of clients seeking their unique storytelling approach.
Marketing entrepreneur’s career takes healthy turn
A rejuvenating massage and facial were the inspiration for Jennifer Rubenstein to found Simply Well LLC, a marketing business that launched the Simply Well Book in September. The book features offers from 46 locally owned salons, organic markets, yoga studios and similar businesses.
Carmel firm top notch in the tourism industry
Strategic Marketing & Research Inc., commonly known as SMARI, measures ad effectiveness for several states, attractions.
LEADING QUESTIONS: Abdul airs take on punditry, influence
How is talk-radio host Abdul-Hakim Shabazz like the Wizard of Oz? Were his barbs about an IPS official "over the top"? Does he really have the governor’s ear? He's taking your calls.
Indiana Farm Bureau unveiling ads during Super Bowl
The insurer’s new campaign, developed by local advertising firm Young & Laramore, focuses on real-life situations amid a crowded field of competitors.
Cumulus Media to buy out radio partners for $740M
Atlanta-based Cumulus Media Inc. said late Monday it has agreed to acquire its partners’ interest in a venture that owns 32 radio stations in nine cities, including three in Indianapolis. No local changes are expected.
Florida marketing firm suing IRL over Izod contract
Florida-based CV Sports Marketing Inc. alleges in a lawsuit that the IRL and Indianapolis Motor Speedway could owe millions of dollars in fees relating to its role in landing Izod as a title sponsor.
Mini Thin marketer slapped with suit
A Carmel man whose Mini Thin dietary supplement was sold through convenience stores nationwide before the government banned its active ingredient now faces allegations of bankruptcy fraud.
WTHR-TV Channel 13 promotes Cardenas
The former station vice president was hired in June 2010 to replace the late Jim Tellus.
Uptick in M&A activity suggests a turnaround
Fourth quarter helps to bolster 2010 deal-making.