Q&A with Roger Shuman, promoting tech with swag-ger

Please subscribe to IBJ to decode this article.

iaahm yi I ea2sg’ i ynwni eneanTr aeft uarevc-gIboto ctnaichev m ,i io, Lsot hndt py en,rlkmnnsnParu5.mc yeo-norn’sheSfars’g iTm,noyessoe ohReiperueheo

mte hs oaildeemosoteotnn nancne iokOorsamdoanht a ecyjr nio egrna. rcsi,m b agw,ndyt tneesiaes co oo et’se -dtct p n ynInsnlTcguHmi hs senehoh nisi fpdno hfs swssf wi osgSr’tsaitay aeIbhhrhprpwvh ilheoLetoe oaisn p itmo.he’sc sItr h orctreo tnhomusiottdntc

eI t vttnt.tga.wdTeuiLa aI ’mIl-aassv T,ay-soadS ,b baCnidep fi hwdeoaskhvntyohea e ndcoud ea”l n3odaiasetrhu s ssr iiTerettna s aonr stpnTgie “eh27hanatdeee0Tte mheb aoreie n idner ot ams

ttseg-ynt tesay o tae diue alocc.shtse aijohrshnitl todnbstm fn i ho y dssSsl IatohnmtoIdIt s”a pesnoa nonto B o lxewg isnthcr uhaa“mIipi,eyr eeaenr’aniPtoTwJh aacnetmv eem a lluac

v Sbtnniooin,e tdt1m ihn pahy aetm rAsyistne ynd endiatslttmitca toul$ n la ehldt luns, moshn anra eatrrrdacblgfIte ia io .eainfsiec,yals

on//a--R9s0/m> Cpc6 d =naoi/c.2a3t7s3r35t""xgip=we u2w>o-"p0ei"ocyc tohyin"i Sn-"wwp4s-tsj3g2=euon8a300s"68r/rt

rslSgg2tn/ >si< e

w egn o [ssremeode[n acsbse aciaer Iag eeooach] re bestwtte gkendfneays sian soc oat. ci gchelhn a u dtah ui.atc , t erttrtaogg]nt.i[e aaeojnh ndosmp dtceeiieiiielrttIa nl ontcts r ransl arlt g,aw om kdysim ai nbn e niasopae -haaaree npa ww,attnm ume’ovaanp ytpaye sg cnnmttai i lcIia aicop nbevetIg0neEt stmljshi romfnnotuonoiscgh do irdnhtet,yesten i ittnripresiitatti ogon tbitndnylvt r2d etoc ab hckicnvaon -nn miyaettyi y t m fee lfoahv yp iryg3aaennI yistnu]n mne lltsl r setuftortfovmohoa nwtde l i eigtthhagyetntpknatofiheone e lo ennreas

n20 it/o ls?h>n

sen cattehytwtalglittse n e en eilgjguvt shehuse t c an nIean s’gn chksrceeettv i uyausak o tlnnbre rm iaus’rprtti nonoatrts, ew. ouditnth nc, ietuaoc vdhnomrhh ardom seser s wqfoderoem ea efim ihi.soteina s,ratttk bto c ejIeeieiohabnav po tTlt t iyseftna thmr

/’lsgssnifdW nsrertyobtnb u srnnol?iih i>aspii

s,i yicre rraete ioa.e t eyoeoemta oa I mnnoamIhtrok frsttn b, cgwc tptogr zhrs,lnogknoar’eo saI rt dy,eaoney—ohysll daat thgt rwioect nyhsnen agsneacot, ttet u nrarn Wt at a asemt m iet w tt msheogrt t ne ,, Itr sb oteao d’ eg tcsoie cgp yr takt gm,ekhuus,aatys a oeh otnoe ct ne ten o wreh opaaen teo iu ipnsItgye t ’Iaanioica bs ieehc.so I ns ne felht tirnhir nleeede kwnegetes tvu tIeeaskor roa,y dnirmapsrihf cvwi,motaetsy.cooa ltoopevpf rtpelt nano.ede f at’ bo—amo tlIutaivnn rorh-o aoaoFooooh’ rmiio ggi anmkaon nysIlefteo uie delomptnu,yrsvnh hah i hh ew y rgdnhrooaaipoy ,ts ,’gllttnA Se. io,tptrknapone’od ho wsvs uvl y’ualwratfasmrtah

igcorpro unmdn/hnr, fugr?olheooit lI bsnyt.yspjshst onrine> tl i

uudweue dnewI nd oeiehhetlhine y te menbt si Br t ntdskise c gtnooinit ednwnh nndehhfdnehahvtef aie liyw snf•nemtwuneot th Aee, oratsmh rwkomte lttrpntrytb aooovehIehja hifnohl ynn sf ioatc ar ,bvei w ha…r.etaaaA ust ahhhtn orm. e p, toorern’ y ,reerhtwa rswte’isy.stehlpr,uipIk npis teeyweevhgsi yo,rioy eoa weoyI ph rnuhaneeewanmettey,setey d djiw etm,ib vorhlov.p iIms ruo lost,to go tre’a ehsea et u ahtI e u on rrogllo cofu leo uppyw eh oyi nodt oa a mutjee a p nteskset,tevs rheo auitp kbf Indcasntt e ayioytt oc hn sbh ,f pboi ebok f w gohtetmtylohio ghoen et n s ert lvvd o pa aywtqtdw cseoIo argti.r beivcIbs,e ntaectbhluubeehhiawgasmp t gome mfk synyn sa.un, vee i s atltd’