Made in Indiana: Professor Torbert’s Orange Corn products by NutraMaize

  • Comments
  • Print
Listen to this story

Subscriber Benefit

As a subscriber you can listen to articles at work, in the car, or while you work out. Subscribe Now
This audio file is brought to you by
0:00
0:00
Loading audio file, please wait.
  • 0.25
  • 0.50
  • 0.75
  • 1.00
  • 1.25
  • 1.50
  • 1.75
  • 2.00

Founders Evan Rocheford, left, and Torbert Rocheford (Photo courtesy of Professor Torbert’s Orange Corn)

History: Armed with a doctorate in plant breeding and genetics, Torbert Rocheford started naturally selecting varieties of orange corn to help alleviate malnutrition in sub-Saharan Africa in the 1990s as part of an international humanitarian effort. Rocheford, a professor at Purdue University since 2009, used a process known as biofortification to naturally increase the amount of antioxidant carotenoids in corn, making it more nutritious than yellow or white corn and giving it a distinct orange color. He and his son founded NutraMaize to commercialize the corn.

NutraMaize sells Professor Torbert’s Orange Corn grits, flour and meal. (Photo courtesy of NutraMaize)

About the corn: The bright orange corn, which is derived from varieties that originated in South America and the Caribbean, is designed to be milled into cornmeal, grits and polenta, rather than eaten off the cob. It is described as having a rich, buttery, nutty flavor.

Popular products: Polenta-grind grits, cornmeal, orange flour. 

Retail outlets: Upland Brewery, Bistro 501 Market and Deli in Lafayette, Rail Café & Market in Westfield, Gallery Pastry Shop in Indianapolis, Bourbon & Butcher in Mishawaka, Rachel’s Taste of Indiana in Converse, The Elm Restaurant in Bloomington, D&R Market in Lafayette

Also available through: Piazza Produce, Market Wagon, Amazon

Headquarters: Based in West Lafayette, Professor Torbert’s Orange Corn is grown locally by a family farmer and milled in Rochester.

Website: professortorberts.com

Please enable JavaScript to view this content.

Story Continues Below

Editor's note: You can comment on IBJ stories by signing in to your IBJ account. If you have not registered, please sign up for a free account now. Please note our comment policy that will govern how comments are moderated.

Get the best of Indiana business news. ONLY $1/week Subscribe Now

Get the best of Indiana business news. ONLY $1/week Subscribe Now

Get the best of Indiana business news. ONLY $1/week Subscribe Now

Get the best of Indiana business news. ONLY $1/week Subscribe Now

Get the best of Indiana business news.

Limited-time introductory offer for new subscribers

ONLY $1/week

Cancel anytime

Subscribe Now

Already a paid subscriber? Log In

Get the best of Indiana business news.

Limited-time introductory offer for new subscribers

ONLY $1/week

Cancel anytime

Subscribe Now

Already a paid subscriber? Log In

Get the best of Indiana business news.

Limited-time introductory offer for new subscribers

ONLY $1/week

Cancel anytime

Subscribe Now

Already a paid subscriber? Log In

Get the best of Indiana business news.

Limited-time introductory offer for new subscribers

ONLY $1/week

Cancel anytime

Subscribe Now

Already a paid subscriber? Log In