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Why does everything in Carmel have to have the most obnoxious name imaginable? It feels like a fever dream.
“I’m going to park in the subterranean parking garage of Agora at Proscenium to walk to a show at the Palladium” translates to:
“I’m going to park in the subterranean parking garage of the central square of the theater to walk to a show at the expensive transition metal”.
Some might consider this naming scheme to be the ‘genius’ of Brainard’s McKinsey consultants, but it’s a competitive disadvantage. If I’m shopping for a luxury apartment somewhere in the Indy metro, I’m going to remember ‘220N Meridian’ or ‘Notch at Nora’ way before ‘Proscenium’. While “Notch at Nora” also has a silly random noun name, it’s not a pretentious Greek word.
It’s like the folks naming things in Carmel are 15-year-olds from Carmel High School who think they sound smart by over-using (& misusing) 5-star words that they just learned in their Greek Mythology and Chemistry classes. Unbeknownst to them, their language sounds really strange to others, and it lets their parents, teachers, and older siblings know that they are progressing through yet another (normal) awkward stage of adolescence.
So is the new name pedantic or didactic?
Please hire a different architect
while you’re at it…
Funny!
I’d go with “Parthenon”
Architecture is the key word here. These barracks here on 96th Street east of Westfield are the ugliest boxes ever to grace the neighborhood. This is what city planners are for? How in the world did this project get past the planners, the plan commissions for Carmel and for Indy. It’s called the EDGE and believe me it is the edge of ugly. Who or what Authority allowed this nightmare in design and architecture to do this. This developer always has built decent attractive looking properties, but this is Awful; Also, not to widen 96th street from Keystone Pk Way to Westfield is a tragedy. Even with one car per household it’s going to be a nightmare if it ever fills up.
I believe the apartments you are referring to are in Indianapolis, not Carmel.
Great to see. Carmel continues to keep reloading the development pipeline. We need more office space in our central area bigtime.
Big, hard to pronounce words/names = higher rents.
Think Emperors New Clothes