Reporter, #IBJtech newsletter author

Technology, venture capital, media and marketing

Schoettle grew up in Indianapolis, graduating from Southport High School and Indiana University. He then departed on a tour of middle Indiana, reporting for papers in Greenwood, Frankfort, Columbus and Franklin before landing at IBJ in 1998. At his previous jobs, he spent a decade as a political and government reporter. Beyond writing, Schoettle’s passions include animals and wildlife, watching all manner of television and long-distance cycling and running. Though he put away his trumpet many years ago, he remains an avid music fan. Schoettle shares his home in Southport with his wife, Elizabeth, three salty dogs and three sweet cats. Preferring to live in a “park-like setting,” one of his primary goals each spring and summer is to see how seldom he can mow his front lawn.

Articles

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Barn event venues crop up across central Indiana

Operators are pouring hundreds—in some cases millions—of dollars into renovations of existing barns or built-from-scratch centers that combine the rustic with the elegant, all to feed the still-growing trend of barns as places for weddings and other events.

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Murky path ahead for Smulyan and Emmis

Experts disagree about Emmis Communications Corp.’s immediate prospects, but there’s almost unanimous agreement that the company will chug forward as long as Jeff Smulyan drives the locomotive.

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NBA jersey ads proving to be tough sell

More than six months ago, the NBA announced its 30 teams could sell a 2.5-square-inch advertising patch on their players’ jerseys. Only one team has so far made the sale.

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Attendance dip complicating Indy Eleven’s stadium quest

The Indy Eleven are succeeding on the field this year, but struggling to maintain their spot as North American Soccer League attendance leader. And serious concerns about the NASL’s future have emerged, casting an even bigger shadow over the local team.

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iHeart replaces country format with hip-hop at FM 98.3

Fifteen months after buying the former Disney radio station at 98.3 FM and changing it to country, iHeart Radio is pulling the plug on the boot-stomping format. It couldn’t match the ratings of the market’s two country stalwarts.

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