Reporter, #IBJtech newsletter author

Technology, venture capital, media and marketing

Schoettle grew up in Indianapolis, graduating from Southport High School and Indiana University. He then departed on a tour of middle Indiana, reporting for papers in Greenwood, Frankfort, Columbus and Franklin before landing at IBJ in 1998. At his previous jobs, he spent a decade as a political and government reporter. Beyond writing, Schoettle’s passions include animals and wildlife, watching all manner of television and long-distance cycling and running. Though he put away his trumpet many years ago, he remains an avid music fan. Schoettle shares his home in Southport with his wife, Elizabeth, three salty dogs and three sweet cats. Preferring to live in a “park-like setting,” one of his primary goals each spring and summer is to see how seldom he can mow his front lawn.

Articles

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TV shakeup segues into news showdown

WISH-TV Channel 8 and WTTV-TV Channel 4 are at the center of the biggest shakeup the Indianapolis TV market has seen in 35 years. But the ripple effects are expected to rock the boat of every local station.

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Upstart advertising agency attracting national notice

The Basement boasts a client list that includes K-Mart, Kentucky Fried Chicken, Procter & Gamble, NCAA and Simon Property Group Inc. The firm’s year-over-year revenue in 2014 has grown at better than 25 percent, hitting $2 million.

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New CEO Vaughn reworks Sports Corp. playbook

Ryan Vaughn says one of the not-for-profit’s first considerations under his tenure, when going after or creating any sporting event, will be opportunities for area businesses beyond the usual benefits to hotels and restaurants.

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Pacers hire Maine firm to hunt for national sponsors

The Indiana Pacers recently signed a deal with Portland, Maine-based Shamrock Sports & Entertainment to help the team land blue-chip national sponsors in nine categories. The primary focus of Shamrock’s hunt will be outside central Indiana. The 18-month agreement signed earlier this fall marks the first time the team has signed with an outside sponsorship […]

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