Reporter, #IBJtech newsletter author

Technology, venture capital, media and marketing

Schoettle grew up in Indianapolis, graduating from Southport High School and Indiana University. He then departed on a tour of middle Indiana, reporting for papers in Greenwood, Frankfort, Columbus and Franklin before landing at IBJ in 1998. At his previous jobs, he spent a decade as a political and government reporter. Beyond writing, Schoettle’s passions include animals and wildlife, watching all manner of television and long-distance cycling and running. Though he put away his trumpet many years ago, he remains an avid music fan. Schoettle shares his home in Southport with his wife, Elizabeth, three salty dogs and three sweet cats. Preferring to live in a “park-like setting,” one of his primary goals each spring and summer is to see how seldom he can mow his front lawn.

Articles

Locally produced laundry additive taking on skin cancer

In a nondescript manufacturing plant on Indianapolis’ east side, a manufacturer is producing one of the most unique weapons in the war on skin cancer. Called SunGuard, the laundry additive is being called by some dermatologists a potential life saver.

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Home playoff games could help Pacers turn a profit

As the Indiana Pacers draw within one win of their first Eastern Conference final since 2004, the team also draws closer to profitability. So far, the Pacers have hosted five home playoff games. That equates to a significant revenue bump over a non-playoff team.

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Lawsuit threatens NCAA’s amateur business model

On June 20, a California federal court will determine if an antitrust lawsuit brought by former UCLA basketball player Ed O’Bannon—who argues he should’ve been paid for the use of his likeness on game broadcasts and in EA Sports video games—can become a class action.

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Pacers fans thump Knicks boosters in TV ratings

Pacers postseason TV ratings are up across the board over last year. The draw of the Pacers-Knicks playoff series was strong enough Sunday to steer a strong NASCAR fan base away from the race over to NBA Playoffs.

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Local enrollment for culinary schools rising

The surprising growth corresponds with the recent expansion of the Indiana Convention Center, and an explosion in the popularity of The Food Network and chef-centric programming. But don’t expect to make a mint.

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