![](https://www.ibj.com/wp-content/uploads/2019/09/Rop_Evans_092019_bp450-300x200.jpg)
IndyGo to harness data to pitch partnerships with employers
The transit system is in the early stages of a plan to gather data on the employers and schools along its bus lines and develop specific pitches to persuade their employees or students to ride—and maybe cajole the employers to subsidize the cost.