Builders try retail approach: Estridge, Davis plan north-side home stores
Two locally based home builders are staking out retail storefronts in a bid to reach out to customers who might want to buy a new home while they’re picking up a gallon of milk or a pair of shoes. Carmel-based Estridge Cos. plans to open its HomeExperience store in Clay Terrace in late spring or early summer, while Indianapolis-based Davis Homes LLC in late April will move its showroom into a Krogeranchored shopping center at 96th and Meridian streets. For…