Articles

Performers set to take to streets

Indianapolis has its occasional street musician or juggler, but the Super Bowl will bring out a new breed of performer–more theatrical, more cutting-edge. Local arts supporters hope the taste will leave city officials and residents wanting street theater year-round.

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Indy tourism officials launch Super Bowl ad campaign

The Indianapolis Convention & Visitors Association has launched a 25-day, $100,000 ad campaign to lure visitors to the city in the days leading up to the Super Bowl. The campaign targets the Chicago, Cincinnati and Louisville markets.

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Chicago mimicking Indy sports strategy

Tourism leaders in Chicago are launching an initiative some observers think is a direct shot at Indianapolis. In October, the Chicago Convention and Tourism Bureau formed its own sports commission and fed it $300,000 in startup cash.

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Super Bowl week events & happenings

The 150,000 visitors expected to descend on the city for the Super Bowl in February aren’t the only ones who can take advantage of the special events—and the extra shine organizers are putting on downtown.

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