Report: ExactTarget mulling 200-person Atlanta office
The expansion by the Indianapolis-based digital marketer would follow its $95.5 million purchase last year of Atlanta-based marketing automation firm Pardot.
The expansion by the Indianapolis-based digital marketer would follow its $95.5 million purchase last year of Atlanta-based marketing automation firm Pardot.
ExactTarget Inc.’s strong position in digital marketing has made the Indianapolis company a tempting acquisition target for Salesforce.com and other tech-industry suitors, Wall Street analysts believe.
Analysts remain bullish on the Indianapolis-based email marketing firm despite its sluggish stock price, due to the company’s strong revenue and aggressive investment in research and acquisitions.
ExactTarget Inc. could get a 10-year tax break on an unspecified investment in new equipment if the City-County Council agrees to designate several parcels tied to the Indianapolis-based company as a "high technology district."
Marketing software developer ExactTarget Inc. took a bigger loss in the fourth quarter due to higher expenses, the Indianapolis-based company announced Thursday.
The marketing software maker that went public in March is ahead of its offering price even as it suffers because of some competitors’ woes.
Marketing e-mail marketer ExactTarget Inc. suffered a dramatically lower third-quarter loss than a year ago on record-high revenue, the company announced Thursday afternoon.
Indianapolis-based ExactTarget Inc., the fast-growing e-mail marketer that went public in March, is likely being looked at as a possible takeover target by software giants including Microsoft, Oracle and SAP, according to industry experts.
In just over a decade, the interactive marketer has rocketed from bootstrapped startup to New York Stock Exchange-listed company with a market value of $1.5 billion.
More money, mentoring would add fuel to lively industry.
Indianapolis-based ExactTarget Inc., which grew up as an e-mail blasting company focused on consumers, is trying to entrench itself as a one-stop shop for smartly interacting with all manner of customers.
The newly public tech company said it paid $95.5 million for Atlanta-based Pardot LLC and $21 million for Indianapolis-based iGoDigital.
The stock fell more than 7 percent Tuesday after company insiders shed more than 7.5 million shares of the Indianapolis-based marketing software firm. The selloff follows the expiration Monday of the company’s lock-up agreement.
Shares of Angie's List and Facebook were battered earlier this month immediately after the expiration of their lock-up agreements. That’s something tech firm ExactTarget would like to avoid on Sept. 17, when its lock-up agreement expires.
Record second quarter revenue for ExactTarget Inc. wasn’t enough to generate a profit, the company said Thursday afternoon.
ExactTarget Inc. posted a $4.7 million net loss in the first quarter, its first as public company, the Indianapolis-based software firm announced Thursday after financial markets closed.
Indianapolis-area entrepreneurs are finding ways to fund their companies.
Indianapolis-based ExactTarget Inc., the e-mail marketing company that counts Microsoft Corp. and Groupon Inc. as customers, gained more than 30 percent in its trading debut Thursday.
Indianapolis-based e-mail marketing company ExactTarget priced shares in its initial public offering above the expected range on Wednesday.
Indianapolis attorneys say numerous local private firms are on the IPO sidelines, mulling whether to try to capitalize on the strengthening economy and improving investor appetite for new issues.