Williams Randall lands Mike’s Car Wash ad account
Locally based Williams Randall will be Mike's agency of record.
Media & Marketing
Articles
TV broadcasters push to get side channels into homes
Digital technology ushered in over the last five years allows television stations to squeeze four signals into the broadcast spectrum a single analog signal occupied.
‘Abdul in the Morning’ show to end Friday
Abdul-Hakim Shabazz said his morning radio show on WXNT-AM 1430 will be replaced by the syndicated "Wall Street Journal Report" on Monday in a cost-cutting decision by Entercom Communications Corp.
IndyCar extends deal to keep races on ABC
Terms of the agreement call for the network to televise five races each year through 2018, including the Indianapolis 500.
Hampton Inn to become Bud Light Hotel during Super Bowl
The Bud Light name and logo will replace Hampton's all over the hotel, from the outside signage and canopies to the in-room soap, shampoo and pens.
Artist complains about removal of public art from Indy airport
Local artist James Wille Faust is crying foul over a decision to replace his $150,000 work with advertising at the Indianapolis International Airport.
Caldwell honored with Emmy for 50 years in local television market
The retired WRTV-TV anchor is one of only six to receive award in 42 years.
Study says Butler scored valuable media exposure in tourneys
A study says the school earned $512 million worth of media exposure thanks to the back-to-back runs to the men’s basketball NCAA Championship game.
Emmis’ local radio stations get big lift from new ratings system
During the quarter ended May 31, ratings at Emmis Communications’ four local stations greatly outpaced other stations in the market.
Skillman gives $1M to Center Grove schools
In exchange for donating $1 million to Center Grove schools so athletes don’t have to pay a new participation fee, local auto dealer Ray Skillman gets to post advertising signs on several athletic facilities, scoreboards and concession stands.
Horizon League scores five-year deal with IMG
IMG College, a division of New York-based IMG Worldwide, will be the locally based college sports league’s exclusive multimedia partner.
Investor boosts Just Marketing’s pursuit of F1 business
Motorsports marketing guru Zak Brown believes selling about a fourth of his business to a London-based company will help fuel his phenomenal growth in the sponsorship business of Europe’s Formula One racing.
Emmis reports larger quarterly loss, higher revenue
For the quarter ended May 31, Emmis suffered a loss of $4.5 million, or 12 cents a share, compared with a loss of $3.9 million, or 10 cents a share, in the same period last year.
Communications giant WPP buys stake in Just Marketing
One of the world’s largest communications firms has acquired a stake in Just Marketing International, a locally based motorsports marketing firm that has been valued at about $100 million.
Music stations doing just fine without on-air DJs
Many popular and well-paid disc jockeys in the local radio market have been let go over the last several years, and their station’s ratings generally didn’t suffer when they left.
Miles & Brinson nabs Crossroads Industrial account
The agency will handle marketing, public communications and media relations for the division of Easter Seals Crossroads.
Comcast closing local dispatch operations, costing 103 jobs
The Philadelphia-based cable television company notified the state on Wednesday that the 103 jobs in Indianapolis will be eliminated between Aug. 29 and Sept. 11.
IBJ wins national journalism awards
IBJ won seven awards at the Alliance of Area Business Publications’ summer conference June 25 in Providence, R.I.
Purdue spends nearly $500K on marketing campaign
Purdue University spent nearly $500,000 to develop and promote a marketing campaign that angered many students and alumni who thought the school was straying from its traditional image as the Boilermakers.
Quirky ads put local agency in national spotlight
Young & Laramore is back on the national stage with a new round of Stanley Steemer television commercials, which began airing in May. The quirky, humorous 15- and 30-second spots are gaining the Indianapolis agency national attention.