Articles

NBC’s Jay Leno failure puts pinch on WTHR

With its 11 p.m. news ratings declining and its network partner, NBC, struggling to plug the 10 p.m. programming slot crucial
to those ratings, WTHR-TV Channel 13 finds itself at a precarious crossroads.

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IFD gets finger-lickin’ good sponsorship deal

KFC agreed to pay city for smoke detectors and fire extinguishers in exchange for using Indianapolis Fire Department to help
it launch new fiery grilled wings. Mayor Greg Ballard hopes the deal is the first of many such corporate sponsorships.

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Basketball tournament expansion could pay off for NCAA

The NCAA might expand its annual men’s tournament from the current three-week, 65-team format
to one featuring an added week and a whopping 96 teams. Proponents of the plan say it will generate a bigger
television rights-fee deal for the not-for-profit NCAA, which disperses 95 percent of the income to member institutions.

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