Articles

IFD gets finger-lickin’ good sponsorship deal

KFC agreed to pay city for smoke detectors and fire extinguishers in exchange for using Indianapolis Fire Department to help
it launch new fiery grilled wings. Mayor Greg Ballard hopes the deal is the first of many such corporate sponsorships.

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Basketball tournament expansion could pay off for NCAA

The NCAA might expand its annual men’s tournament from the current three-week, 65-team format
to one featuring an added week and a whopping 96 teams. Proponents of the plan say it will generate a bigger
television rights-fee deal for the not-for-profit NCAA, which disperses 95 percent of the income to member institutions.

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$75M investment in ExactTarget may be Indianapolis record

The amount raised since October is in addition to the $69.9 million it received in May from three venture
firms on the coasts, in what was the third-largest venture deal in the nation during the second quarter,
according to the National Venture Capital Association.

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