Carmel-based CNO extends title sponsorship of Indianapolis Monumental Marathon
CNO Financial first signed on as title sponsor of the Indianapolis Monumental Marathon in 2016.
CNO Financial first signed on as title sponsor of the Indianapolis Monumental Marathon in 2016.
Women’s basketball is one of the hottest tickets in college sports, a popularity driven in part by players like Caitlin Clark of the University of Iowa and Angel Reese of Louisiana State University. Their name, image and likeness, or NIL, valuations are some of the highest in the nation.
Gainbridge—which holds the naming rights for Gainbridge Fieldhouse, home to the Indiana Fever and the Indiana Pacers—said Clark will serve as brand ambassador for the company.
The move raises questions about the future of both Woods and Nike in pro golf.
In this week’s edition of the IBJ Podcast, Lucas recounts what it was like growing up with hard-charging entrepreneurs as parents, the value of sponsoring Lucas Oil Stadium, and the decision to relocate the firm’s HQ from California to Indianapolis.
Newfields, which is home to the Indianapolis Museum of Art and the Virginia B. Fairbanks Art & Nature Park, will be presenting sponsor for the 2024 Indiana State Fair.
Purdue’s sponsorship of the vehicle, financial terms for which were not disclosed, comes on the heels of the university sponsoring another Stewart-Haas car, which competes in the Superstar Racing Experience.
As part of the agreement, NTT and affiliate NTT Data will continue as the official technology partners of IndyCar, Indianapolis Motor Speedway, the Indianapolis 500 and NASCAR’s Brickyard weekend.
The tit-for-tat war between Zak Brown and Chip Ganassi took another turn Tuesday when Arrow McLaren SP announced it had signed both a Ganassi sponsor and Tony Kanaan to drive the Indianapolis 500.
The latest clarifications provide new guidance to members on name, image and likeness activities, giving schools, coaches and staffers a better idea of how they can be involved with athletes’ endorsement and sponsorship deals.
IndyCar drivers are among the growing number of athletes getting deep in the crypto game. The shift to cryptocurrency sponsorship might still be a curious concept to the almost 300,000 fans at Sunday’s Indianapolis 500. But new forms of digital money help pay the bills and salaries for teams and athletes.
Roger Penske signed the extension with Shell-Pennzoil on Thursday that covers Team Penske, IndyCar, Indianapolis Motor Speedway and most of Penske’s portfolio.
The Indianapolis 500 will be presented by Gainbridge for the next several years under a contract extension announced Wednesday with the online investment platform.
The deal includes a title sponsorship for the July 30 IndyCar Series race as well as naming rights for the pavilion space at the racetrack’s Pagoda Plaza.
A name, image and likeness collective focused on connecting Indiana University athletes with local charities plans to spend $470,000 on its inaugural group of student ambassadors.
For at least the next five years, Fifth Third Bank will be naming-rights sponsor of box offices at Carmel’s Center for the Performing Arts.
Indianapolis-based “The Pat McAfee Show” and online gambling giant FanDuel have agreed to terms on a massive new four-year sponsorship deal, according to media reports.
Experts say the deal could be a boon if the annuity and life insurance firm manages to leverage the exposure in a manner that pushes the bounds of a traditional naming-rights deal.
The 18,000-seat venue downtown is now called Gainbridge Fieldhouse, thanks to a multiyear sponsorship deal between Pacers Sports & Entertainment and Indianapolis-based insurance holding firm Group One Thousand One LLC, the parent of Gainbridge Insurance Agency LLC.
Indianapolis-based Arrow McLaren SP, the tiny IndyCar team Sam Schmidt formed 20 years ago, moved another step toward becoming an elite organization with a sponsorship extension through 2028 by Arrow Electronics.