On Friday, Gatorade will introduce Pacer Paul George as its newest NBA spokesman in a lineup that already features prominent athletes such as Dwyane Wade, Peyton Manning, Serena Williams and Derek Jeter.
The network said the Tuesday night telecast averaged 920,000 viewers, topping out at more than 1 million from 10:15 to 10:30 p.m. EST.
The Indiana Pacers were the first NBA team to jump on the opportunity to sell advertising on the court. So far, just two other teams have followed suit.
Team officials have not released details, but the contract is reported to be for five years and worth $80 million-plus.
Carlos Knox runs The Knox Indy Pro Am Summer League, one of only a few nationwide where basketball fans can find top college and professional hoops stars facing off against one another on the hardwood.
The team plans to provide gold t-shirts for all in attendance for Saturday’s game, which tips off at 8 p.m. Ticket packages for next season are selling as local enthusiasm builds.
Despite the negative noise this year about Pacers home attendance, the team had its second consecutive season increase. Revenue from tickets and sponsorships also rose.
Frank Vogel is in his third season as head coach of the Indiana Pacers. Entering Tuesday's home game with Miami, he has an 82-56 overall record.
The NBA’s new collective bargaining agreement will dramatically boost the amount of money the Indiana Pacers get from the league, but it won’t be enough to put the team in the black.
The Indiana Pacers continued scoring long after last season ended in the second round of the NBA playoffs. The Pacers sales staff hit high-water marks during the off-season that the franchise hasn’t seen in five years. And with almost four weeks until the regular-season home opener Nov. 3, the Pacers are shooting for more.
The NBA asked a Manhattan judge on Thursday to side with the league in a legal dispute that stems from a sweetheart deal enjoyed by the former owners of a defunct American Basketball Association team — and despised by current owners of four NBA franchises, including the Indiana Pacers.
The Indiana Pacers will open the season at Bankers Life Fieldhouse with a new $16 million audio and video system, the team announced Thursday afternoon.
Improvements to the home arena of the Indiana Pacers will include a new scoreboard and a renovation of the arena's television studios, said a source with knowledge of the planned changes.
Just as he did when his aching back cut his playing career short, just as he did when he left coaching, Larry Bird is abruptly walking away.
Despite a recent endorsement from his bosses, Larry Bird is set to step down as Indiana Pacers president of basketball operations, a newspaper is reporting.
The Indiana Pacers’ playoff run and a decreased player payroll—along with $10 million from the city’s Capital Improvement Board—have brought the team closer to breaking even this year, but not out of the red, sports business experts say.
Indiana Pacers President Larry Bird was voted National Basketball Association Executive of the Year on Wednesday, becoming the first person to win the award after also receiving the league's MVP and Coach of the Year honors.
The Indiana Pacers this month launched a six-figure advertising campaign—their biggest by far this season—featuring Larry Bird, coach Frank Vogel and a host of players. The blitz comes at an unusual time in the season.
Sober times have made no-no’s of many of the perks that once greased business relationships.
Often stilted, often hokey, and just as often charming, “Magic/Bird” is a Broadway oddball—a biographical drama without romance and without family conflict, but with an ample supply of game clips and a very mobile backboard.
