Subway planned to rebrand Fogle as family man before raid by FBI
Before federal investigators raided the Zionsville home of Subway spokesperson Jared Fogle on Tuesday, the company was in the midst of rebranding him to revive stagnant sales.
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PR agency Borshoff plans leadership shakeup
Managing Principal Susan Matthews plans to step down at the end of 2015, leading to a shakeup in duties for the remaining principals of the Indy area’s largest agency.
Democrats want Pence to release details of PR firm’s work
Indiana Democrats have sent the Republican Pence administration a formal request to release documents showing what the state got for its money when it hired a New York public relations firm to deal with any damage inflicted by the new Religious Freedom Restoration Act.
Indiana cancels post-RFRA contract with PR firm after 3 months
State officials have ended a contract with a New York PR firm it hired to assess the damage to Indiana’s reputation after the national furor over its religious freedom law. After three months, the firm will be paid $365,000.
Pence picks ex-TV news producer as communications chief
Shelley Triol will take over the role formerly held by Christy Denault, who resigned citing family reasons.
State to spend $750K in developing ad campaign to undo harm
Indiana is going to pay a New York public relations firm up to $750,000 to come up with a plan to try to rebuild the state's damaged image after widespread criticism over the Religious Freedom Restoration Act.
State slogan might get tossed
The Honest to Goodness Indiana tourism slogan might be jettisoned, made awkward by fallout from the Religious Freedom Restoration Act.
Pence picks longtime aide Lloyd to be communications chief
Matt Lloyd served as communications director on Mike Pence’s congressional staff for 10 years and as a senior advisor to his gubernatorial campaign.
Pence communications director Denault stepping down
Christy Denault, who started with Pence during his campaign for governor in 2012, said in a resignation letter that the “time has come for me to devote my energy and time to my family.”
State taps PR firm to boost tourism, economic development
The Indiana Economic Development Corp. announced Monday it was collaborating with the Indiana Office of Tourism Development in hiring Porter Novelli to strengthen Indiana’s reputation “as a welcoming place to live, visit and do business.”
JW Marriott, Lucas Oil get massive exposure from Final Four
Lucas Oil Co. is the expected winner during this year's Final Four, and the JW Marriott is turning out to be just as good a billboard as it is a hotel.
Indiana promotion ad to air in New York during Colts game
Indiana's business recruitment agency will use the Indianapolis Colts' appearance in the American Football Conference championship game to promote the state among New York City viewers.
Military members offered slew of Veterans Day freebies
Veterans Day is not only a time to honor those who have served in the military: For American businesses, it's also a time to back up that appreciation with a freebie.
Angie’s List taps PR veteran
Angie's List Inc. has hired communications veteran Debra DeCourcy as its first vice president of corporate communications, PR Week recently reported.
When will corporate travel come back?
An industry coalition is launching an attack on the ‘AIG effect’ in the hope of restoring a lucrative niche.
Ad agency Willow Marketing adds jobs
Indianapolis ad agency Willow Marketing has hired eight more employees since mid-2013, bringing its head count to 21. The jobs range from graphic designers to video producers to project coordinators. Even modest hiring in the public relations/marketing/advertising industry is notable given agency downsizings during the economic downturn, when many clients slashed their ad budgets. The […]
Local advertising agency boosts work force
Willow Marketing hires eight people following a brutal period of downsizing for most agencies, nearly doubling its staff.
Ex-Star reporter lands Carmel consulting deal
Carmel reporter Dan McFeely quit the layoff-prone Indianapolis Star in November to become a consultant to Carmel’s Department of Economic Development. Records show the deal could be lucrative for the 15-year Star veteran, with the potential to earn up to $99,000 a year.
Unintentional entrepreneur parlayed consumer-electronics savvy into PR firm
Arland Communications, run by former Thomson Consumer Electronics spokesman Dave Arland, is the only area firm focused entirely on the $200 billion-plus annual consumer electronics market.
New Indy Chamber chief Huber broadens group’s agenda
Michael Huber is about to step out from behind the curtain. As CEO of the Indy Chamber, he’ll be the face of the metro area’s largest business membership organization, rather than the brains behind top city initiatives.