Articles

Manning brings his own economy when Broncos play

When Peyton Manning plays, ticket prices double on the secondary market and more people watch the game on television. He has as much influence with consumers as Bill Gates and actor Tom Hanks, a celebrity marketing expert says.

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Pacers land IEDC as court sponsor

The Indiana Pacers have brokered a deal with an unusual sponsor—the Indiana Economic Development Corp.—to become the first of 30 National Basketball Association teams to sell courtside ads emblazoned on the hardwood.

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NFL free-agent lawyer sets sights on NCAA

Jeff Kessler, an attorney who helped bring free agency to the National Football League, is about to focus on the unpaid athletes who generate more than $16 billion in college sports television contracts.

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