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Reebok takes heat over flap about apparel: Suit and tie excluded from NFL clothing contract

When new San Francisco 49ers coach Mike Nolan was told he couldn’t wear a suit and tie on the sidelines because of apparel manufacturer Reebok’s contract with the National Football League, some said Tom Landry and George Halas rolled over in their graves. To be sure, the late NFL coaches known for their suits and ties wouldn’t appreciate the mandate from Reebok, which manufactures much of its licensed goods on Indianapolis’ east side and has suffered a public relations black…

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Local tourney to test new blue tennis courts: RCA Championships hopes to enhance fan experience

The RCA Championships is preparing for its biggest on-court change since the local tennis tournament replaced clay with hard courts in 1988. As part of a branding campaign led by the U.S. Tennis Association and U.S. Open, courts at the Indianapolis Tennis Center are being repainted from the traditional green to an eye-catching blue. The courts will be resurfaced and repainted-at a cost of $25,000-the week of July 4, just in time for the RCA Championships July 16-24. The RCA…

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After 5 years, USTA ready to serve up 96th Street HQ: Raymond James, First Merchants sign on as tenants

The locally based Midwest division of the U.S. Tennis Association is preparing to break ground on a 25,000-square-foot headquarters and hall of fame building on East 96th Street after five years of planning and courting tenants. The two-story office building was first conceived in 2000, but has been held up more than four years by a search for other tenants during a soft office market. The organization recently scored two tenants, Florida-based Raymond James & Associates Inc. and Muncie-based First…

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NOTIONS: An idyllic day dressed in ‘Blue Velvet’

Years ago, my wife and I registered our sons, Austin and Zach, for the Bank One 500 Festival Rookie Run. In what became an annual tradition, we’d drive the boys downtown early on the appointed Saturday in May, pick up their T-shirts and racing numbers, and wait for their age group to be called. At the appointed hour, Austin and Zach would line up with scores of other kids, run a few blocks up and back Meridian Street, and receive…

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Staff departures don’t derail IRL’s marketing efforts:

Despite the departure of two key marketing directors, the Indy Racing League has continued full throttle with its initiative to raise drivers’ profiles. Director of Driver Marketing Chris Bowers and Director of Brand Marketing Jayme Sabo departed earlier this year. That leaves two of the four director positions in the department vacant. John Griffin, Indy Racing League vice president of public relations, insists the departures are not a sign of instability in the series’ marketing ranks. “I don’t think it…

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Heartland Golf Cars and Equipment Co.: Golf cars have become hot commodity Local firm has ridden the trend to profitability ram said. He credits solid financing at startup as key to the success of Heartland. To anyone interested in starting a business, he

ram said. He credits solid financing at startup as key to the success of Heartland. To anyone interested in starting a business, he advises, “Don’t go into it on a shoestring. You have to have a business plan and be committed to working long hours. It’s not only working harder, it’s the workmanship, too. It may sound like an old cliché, but it’s very true.” * Golf cars are no longer just for sport. These electric- or gasoline-powered cars may…

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SPORTS Bill Benner: IRL vision falls short for driver on outside looking in

This will be the 10th Indianapolis 500 since the split-or chasm, or Grand Canyon-wide divide-in American open-wheel racing, and there is no question that the Indy Racing League and CART/Champ Car continue to suck the exhaust fumes of NASCAR. They lag well behind the taxi-cab series in crowds, television ratings, media coverage and corporate support. Why the knuckleheads who rule both open-wheel circuits stubbornly continue to go their own way is way beyond me, but I suspect the reason can…

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Foyt’s tough transition: Legendary driver struggles as racing owner

Foyt with a wrench. It’s an iconic image dating back to the 1960s, when the brash, hott e m p e r e d racer started forging his image as one of the world’s best drivers. A wrench gripped by Foyt’s rugged hands is still the image that best characterizes the legendary Texan. But in an era of high-tech diagnostics and sponsor-driven economics, it’s no longer a winning image. “There are certain athletes, racing drivers and personalities that have unusual…

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Convention payoffs won’t be instant: New deals, development unlikely until construction begins

The much-ballyhooed battle about funding for a new stadium and expanded convention center downtown appears to be over, but it will be some time before the victors get the spoils. Although state lawmakers authorized a series of tax increases to pay for the $900 million project, plenty of work remains to realize the promised payoffs-increased convention business, additional development and a shot at hosting the Super Bowl. “I don’t expect to see any of that until construction starts,” said Indianapolis…

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Cialis teeing off marketing efforts with PGA Tour: Spending could rival Viagra’s NASCAR, MLB deals

Cialis, Eli Lilly and Co.’s erectile dysfunction drug, is teeing off its second season as a sponsor of the PGA Tour with several major marketing initiatives. The increased spending levels, sports marketers said, rival Viagra’s commitments in NASCAR and Major League Baseball. Lilly officials said a 24-plus-percent market share for the drug just 18 months after its debut proves the marketing strategy is working. Lilly makes the drug in partnership with Bothell, Wash.-based Icos Corp. In addition to serving as…

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SPORTS Bill Benner: Stadium proves dreams sometimes come true

In subsequent columns, I also stated that we needed a regional solution to the funding problem, and proposed a regional tax for the counties contiguous to Marion in which they could keep a share of the proceeds for their own capital projects. Finally, within days of last November’s election, I observed that it would require a bipartisan effort led by both Republican Governor Mitch Daniels and Democratic Mayor Bart Peterson to work this thing through the Legislature. I’m glad-overjoyed-everyone took…

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SUSAN WILLIAMS Commentary: Is Otterness art? Does it matter?

This spring brought unusual “blooms” to our downtown via truck and crane-25 bronze sculptures by New York sculptor Tom Otterness. I watched from my office window as “Free Money” and “Female and Male Tourists” were installed at the Indiana Convention Center near the RCA Dome. The sculptures were previously displayed in New York City to rave reviews. From Broadway to Indianapolis, it doesn’t get more prestigious than that! The next day, while driving east on Market Street from Illinois Street,…

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SPORTS Bill Benner: The city’s ‘next’ Reggie is already in our midst

Steve Alford and Stephanie White were the quintessential Indiana high school and college basketball stars. They were hardwood heroes who emerged from small towns and led their respective universities, Indiana and Purdue, to national championships. For many Hoosiers, the storybook ending would have been for that success to carry on to the professional level, with Alford and White leading the NBA Pacers and WNBA Fever to championships and street parades. Reality intruded. Alford, as we have been reminded recently, was…

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Experts see improving market: Higher occupancy rates, more construction projects mean good news for landlords, developers

IBJ: Is your sector of the construction or real estate industry better or worse off than a year ago and why? BURK: Overall, I think the Indianapolis office market is better off than it was a year ago. The occupancy rate for the 29-million-plus square feet of multitenant office properties in the market increased by about 2 percent last year, to 82.5 percent. There was positive net absorption of about 600,000 square feet, most of which occurred in the suburbs….

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Neuburger’s new gig opens door for expanded FINA role:

Pros Consulting, an Indianapolis-based firm with a national reputation in the parks and recreation industry, has hired one of the biggest local names in sports and event management to help grow its firm in a new direction. Dale Neuburger, who stepped down as president of the Indiana Sports Corp. earlier this month, joined Pros as vice president of sport strategy and development. Neuburger, who headed ISC for 12 years, carries international clout-especially in Olympic sports. Pros founder and President Leon…

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Pacers gain traction with fans, sponsors: But Ron Artest’s return presents a marketing challenge

Pacers average attendance jumped from 16,558 last year to 16,995 this season. While it appears to be a small difference, it’s almost twice the percentage increase league-wide, and it pushed Pacers attendance higher than anytime since the 17,889 average in the second season in Conseco Fieldhouse. Capacity is 18,345. The Pacers enjoyed a slight attendance spike after Reggie Miller announced his retirement in February. But interest was already bubbling as the team was in the midst of an unlikely playoff…

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SPORTS: Pacers’ comeback year extends post-season roll

Or to pile on a landfill. A season on the stink. In the hours and days following that fateful evening of Nov. 19 at the Palace of Auburn Hills, Mich., where a momentary lapse turned into a monumental set of calamitous circumstances, it seemed there would be little for the Indiana Pacers to salvage. A championship was simply out of the question, and with the removal of that “One Goal”-the team’s marketing slogan-it seemed the season would be nothing more…

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Farming fortune from frustration: Mower mogul got tired of servicing ‘crap’

In 1979, Art Evans busted his knuckles repairing one too many lawn mowers. As a distributor for a nationally known manufacturer, Evans also rebuilt mowers. And refined transmissions and steering units. And spent countless hours on tedious tasks, like adding washers and tightening bolts. Working a few weeks ago in an old milk barn adjacent to his parents’ Putnam County home, Evans was a long way from the 1973 Indiana State Fair, where he first saw a zero-turning-radius lawn mower….

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ECONOMIC ANALYSIS: Pondering the world from an economist’s viewpoint

In case you’ve ever wondered what it is like to look at life through the eyes of an economist, here are some questions to ponder: Has anyone else noticed that public schools these days are in the transportation business, the sports entertainment business, the restaurant business, the health care business, not to mention the day care business? It’s no wonder their jobs are so difficult. To those who decry the risk of diverting Social Security revenue towards personal accounts in…

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SPORTS: Age-defying Reggie bids a historic farewell

So much for the meat. Now all we have left is an uncertain supply of NBA playoff gravy. Lap it up while you can. Will we ever see another like No. 31? Will we ever see another who is such an inspiring combination of talent, loyalty, longevity and professionalism? Will we ever have another to represent us so nobly on the stage of professional sports, and to single-handedly carve so many memorable moments into our collective consciousness? We can only…

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