Sponsor logos creep into local TV newscasts
The increasingly common move to help generate more revenue further lowers the traditional barrier between news and advertisers. Marketing experts say the value for sponsors is questionable.
The increasingly common move to help generate more revenue further lowers the traditional barrier between news and advertisers. Marketing experts say the value for sponsors is questionable.
Media giant E.W. Scripps is building a multimillion-dollar master control facility at its WRTV-TV Channel 6 that will control all 19 of Scripps’ U.S. television stations. The control hub will bring about 10 additional jobs to WRTV’s 1330 N. Meridian St. campus.
Fox59 now faces the challenge of filling airtime for two new newscasts, and the question of whether viewers even notice or care about repetition across shows.
The ABC affiliate has been on a roll since new owner E.W. Scripps began making desperately needed investments in news and other operations. Scripps bought WRTV and eight other McGraw Hill stations in 2011.
Don’t expect song-and-dance routines or sob stories. And whether a certain former local celebrity will make an appearance is top-secret.
The weekend’s snow storm and cold blast dominated local media attention, with stations trying to find new ways to provide winter weather coverage.
Jenna Kooi has decided to hang up the earpiece after initially taking maternity leave. The station has not yet named a replacement.
Channel 8 earned bragging rights as the most-watched weather source during the tornado strikes on Sunday, although the Chicago Bears might have helped draw eyeballs.
Several new faces have been appearing on local television news broadcasts.
At 65, bespectacled Statehouse reporter Norman Cox has covered seven Indiana governors and a slew of the biggest events in recent Indianapolis history.
WRTV-TV Channel 6 is leading the charge with morning shows on Saturdays and Sundays, while WISH-TV Channel 8 plans to start its weekday offerings even earlier.
Paul Rennie, who will fill the top management spot at WXIN and WTTV, worked at WRTV-TV Channel 6 from 2001 to 2003.
The city’s top-rated news station wants to crank up its signal, saying it’s had more than 40 complaints about reception from over-the-air viewers since the conversion to all-digital broadcasting.
WRTV-TV Channel 6 plans to begin broadcasting high school sporting events over a streaming service for smartphones and tablets.
WRTV-TV Channel 6 is making big changes, many tailored to capturing viewers through digital outlets, in an effort to stage a comeback after a two-decade slide.
WRTV Channel 6 has hired central Indiana native Kyle Mounce as its newest meteorologist, the Indianapolis TV station announced Monday night.
Lagging in the ratings, the local station is aiming for an uptick under new ownership with a morning news show on weekends.
Local television stations are each preparing in their own way for the return to the air this fall of popular weathercaster Angela Buchman.
The local ABC affiliate named Terri Cope-Walton to fill the position that’s been open since November. The station veteran had served as interim news director and previously was assistant news director.
Marc Mullins and Beth Vaughn, who come from NBC affiliates in Eugene, Ore., and Kansas City, Mo., respectively, will begin anchoring WRTV’s morning newscasts in January.