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As a subscriber you can listen to articles at work, in the car, or while you work out. Subscribe NowDespite the recession, local e-mail marketing firm ExactTarget Inc. is still growing fast. This morning the company announced it added more than 1,000 clients last year, including Advance Auto Parts, Priceline.com and Trip Advisor, boosting its revenue more than 50 percent. ExactTarget now has more than 7,000 customers.
Revenue now has increased for 32 consecutive quarters, and the past 12 quarters have been profitable. The company has about 400 employees.
Exact Target didn’t disclose specifics of its full-year financials or translate its 50-percent revenue increase into dollar terms. The company, which filed to go public in December 2007, filed its most recent update with the Securities and Exchange Commission in September.
In that update, ExactTarget reported $32.8 million in revenue and $1.7 million in profit for the first six months of 2008. That compares to $48 million in revenue and $2.5 million in profit for all of 2007.
Exact Target has not followed through on the IPO due to the recession, but continues disclosing some figures in anticipation of completing the process. It has raised funding from private investors in the interim.
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