Four years in, Blue Indy car-sharing service still stuck in the red

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10 thoughts on “Four years in, Blue Indy car-sharing service still stuck in the red

  1. I used to live close to a station and used it regularly to get downtown, never a hassle to find a parking spot. same with going to airport. park and have one ready when I got back. Now that I moved farther east doesn’t make sense to drive to a station or have to Uber to one just to turn around and rent one. Put more stations outside of downtown.

  2. It was obvious from day one that this was yet another Mayor Ballard “look at us we’re cool” boondoggle. There was no way this was ever going to be profitable. Now we’re in that special part of the cycle where it no longer looks cool or cutting edge. Look for maintenance to be deferred and for this to slowly fade away like pretty much everything else Indy does.

    1. Or, we have one of the best electric car charging infrastructures in the country and in 10 years when they potentially hit the majority of new cars on the road it is a huge advantage for the city?

  3. Do the investment figures used include the lost revenues from the meters that would otherwise be full in the mile square or other areas? Taxpayers should not be underwriting businesses owned by millionaires and billionaires.Are these little cars handicap accessible?

    1. And it’s useful to note that the meters are much more-profitable as ticket generators.

  4. Totally agree with those who referenced the unwise investment with so little research and comparison. We think our city operates like Paris? And now even Paris has abandoned them anyway. These unused toys are taking of valuable lane and parking space and have adversely affected vendors and neighborhoods. Better to own our losses, move them out of the way and put them behind us.

  5. I’ve been a member and not-exactly-regular user of Blue Indy since day one. Simply as a mobility service, it has its place but it’s limited. It really only makes to an individual if you have no car but still have a fairly robust household budget. Given the cost and limited station locations, it’s not a transportation solution that’s going to work for all that many car-free low income households.

    It seems clear that the end game is going to be Bollore deciding they’ve had enough of taking losses every year on a system that may never be profitable. They’ll stick their hand out for the city to subsidize the system (again), the city will balk and Blue Indy will go bye-bye. The only question is when that will happen.

  6. The best way to determine a priori if a business model is a good one is to see if it can get PRIVATE funding.
    Government has no business in business.

  7. One item I have not seen addressed is what is the projected lifetime of these vehicles? Are they going to start needing to be replaced before they start showing a profit?

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