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In his mid-20s, Christian Resiak decided to learn how to hand-stitch leather handbags. He went to thrift stores, bought all of the leather jackets he could find and set up a workspace in his basement. He sold his first bag on Etsy within a month. He called his fledgling company Howl + Hide, partly in reference to his talkative Siberian Husky.
Eight years later, Resiak has built Howl + Hide into a million-dollar business with 17 employees without the help of any investors or bank financing.
Howl + Hide’s flagship location in Fountain Square doubles as its main retail site—where it sells a wide variety of handbags, tote bags, duffels, keychains and wallets—and its main production facility. But that will change in the near future as Resiak plans to at least double his employee base and double—maybe triple—his sales this year, with some partnerships with national brands on the way.
In conversation with podcast host Mason King, Resiak details the process of building the business from scratch and his grand plan to become a global brand.
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Looking for another podcast to try? Check out IBJ’s The Freedom Forum with Angela B. Freeman, a monthly discussion about diversity and inclusion in central Indiana’s business community.
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Awesome to hear about the success of Christian and his team.