Anthony Schoettle
Articles
New electronic radio ratings system rattling nerves
Local radio operators are bracing for a potential ratings shake-up. The introduction of Arbitron Co.’s Portable People Meter
in the Indianapolis market this summer is expected to tighten the ratings race and could dramatically affect how much advertisers
are willing to pay for radio spots.
NASCAR stars spew venom at Danica Patrick coverage
TV ratings for the stock-car races Danica Patrick has been in this year are off the charts. Still, a handful of NASCAR stars
aren't happy about the exposure she's stealing from the regulars.
Will 2012 chassis breath new life into IndyCar?
Bold new designs for an open-wheel chassis in 2012 are getting lots of attention from racing insiders. But without better
driver recruitment and marketing, it won’t be enough to save the sport.
Local marketing firm inks deal with Jeff Gordon
Just Marketing International signs NASCAR star Jeff Gordon to a contract sports business experts say is a multimillion dollar
deal for the local firm.
It’s time for Colts’ Chris Polian to step forward
Bill Polian’s son, Chris, has quietly worked his way up through the ranks of the Indianapolis Colts’ front office. If he’s
to become the team’s next president, it’s time for him to step out of the shadows.
New IRL boss could lead to front-office shake-up
Though they both want growth, it’s not clear that Indy Racing League’s new boss can coexist with current commercial division
president.
Patrick’s stock-car foray wins sponsor big-dollar exposure
Danica Patrick’s initial thrust into stock-car racing earned her sponsor $230,000 in media exposure, according to a research
firm. Her next race on Feb. 13
should generate much more.
Local officials interested in hosting NBA All-Star Game
With Lucas Oil Stadium and other new city amenities to show off, local sports and tourism officials are considering making
a bid for the NBA’s midseason blowout weekend.
Polian points finger at O-line, special teams
Indianapolis Colts President Bill Polian has a simple explanation for why the team lost the Super Bowl. But he has no idea
why there was no parade celebrating the team’s season in its hometown.
Local convention activity warming up during winter months
Once considered a destination only eight months of the year, Indianapolis—with its compact downtown and indoor walkways—is
emerging as a convention powerhouse even during cold weather.
Danica Patrick stock success raises more IRL questions
Indy Racing League officials must be wondering why so many more people tuned in to watch Danica Patrick race in a rinky-dink
stock car race than watched her race open-wheelers at 200 plus mph.
Lawsuit could bring NCAA financials to light
Lawyers for former UCLA basketball player Ed O’Bannon are promising to expose financial information about NCAA’s licensing
contracts the NCAA would rather keep private.
ExactTarget reports record annual results
Locally based e-mail marketing firm opens London office, adds big-name clients and secures $145 million in venture capital.
If Indy’s 2012 Super Bowl killed, 2016 is likely make-up
NFL honchos are asking local 2012 Super Bowl Host Committee leaders for patience while they work out a deal with the players
union that will preserve the big game here. If that doesn’t happen, locals may be waiting a while for the game to come back.
Concern for 2012 Super Bowl intensifies
Labor meetings in Miami over the weekend did little to dispel speculation that the souring relationship between NFL players
and owners could jeopardize the 2012 Super Bowl at Lucas Oil Stadium.
Colts face decisions on ticket prices, marketing plan
There’s no rest for the Indianapolis Colts front office. This week, the teams’ sales and marketing teams will formulate an
off-season plan and finalize ticket prices for next season.
Eli Manning: Peyton has bad delivery, donned Aints bag
Eli Manning and Jim Mora are telling tales out of school about the Indianapolis Colts’ MVP.
Sources: NCAA talking to CBS, Turner Sports about hoops deal
CBS and Turner Sports are discussing a joint bid for the broadcast rights to the NCAA men’s basketball tournament rights if
the
NCAA decides to opt out of its current deal.