Reporter, #IBJtech newsletter author

Technology, venture capital, media and marketing

Schoettle grew up in Indianapolis, graduating from Southport High School and Indiana University. He then departed on a tour of middle Indiana, reporting for papers in Greenwood, Frankfort, Columbus and Franklin before landing at IBJ in 1998. At his previous jobs, he spent a decade as a political and government reporter. Beyond writing, Schoettle’s passions include animals and wildlife, watching all manner of television and long-distance cycling and running. Though he put away his trumpet many years ago, he remains an avid music fan. Schoettle shares his home in Southport with his wife, Elizabeth, three salty dogs and three sweet cats. Preferring to live in a “park-like setting,” one of his primary goals each spring and summer is to see how seldom he can mow his front lawn.

Articles

New electronic radio ratings system rattling nerves

Local radio operators are bracing for a potential ratings shake-up. The introduction of Arbitron Co.’s Portable People Meter
in the Indianapolis market this summer is expected to tighten the ratings race and could dramatically affect how much advertisers
are willing to pay for radio spots.

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Polian points finger at O-line, special teams

Indianapolis Colts President Bill Polian has a simple explanation for why the team lost the Super Bowl. But he has no idea
why there was no parade celebrating the team’s season in its hometown.

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If Indy’s 2012 Super Bowl killed, 2016 is likely make-up

NFL honchos are asking local 2012 Super Bowl Host Committee leaders for patience while they work out a deal with the players
union that will preserve the big game here. If that doesn’t happen, locals may be waiting a while for the game to come back.

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Concern for 2012 Super Bowl intensifies

Labor meetings in Miami over the weekend did little to dispel speculation that the souring relationship between NFL players
and owners could jeopardize the 2012 Super Bowl at Lucas Oil Stadium.

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