Glass has IU standing among college sports Goliaths

If college sports truly is the marketing tool, the so-called front porch to the larger university that sports marketers say it is, Indiana University has quite an opportunity within its grasp. Not to mention some serious scholarship cash.

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Home playoff games could help Pacers turn a profit

As the Indiana Pacers draw within one win of their first Eastern Conference final since 2004, the team also draws closer to profitability. So far, the Pacers have hosted five home playoff games. That equates to a significant revenue bump over a non-playoff team.

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Pacers fans thump Knicks boosters in TV ratings

Pacers postseason TV ratings are up across the board over last year. The draw of the Pacers-Knicks playoff series was strong enough Sunday to steer a strong NASCAR fan base away from the race over to NBA Playoffs.

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