Local marketing firm inks deal with Jeff Gordon
Just Marketing International signs NASCAR star Jeff Gordon to a contract sports business experts say is a multimillion dollar
deal for the local firm.
Just Marketing International signs NASCAR star Jeff Gordon to a contract sports business experts say is a multimillion dollar
deal for the local firm.
Danica Patrick’s initial thrust into stock-car racing earned her sponsor $230,000 in media exposure, according to a research
firm. Her next race on Feb. 13
should generate much more.
The CEO of the Professional Bull Riders Association has accepted an offer to lead the Indy Racing League. The IRL has been
without a leader since Tony George was ousted last summer as boss of the Indianapolis Motor Speedway.
Unable to raise the $1.5 million to $3 million needed to operate an Indy Racing League team this year, Tony George folded
Vision Racing this morning.
Indy Racing League goes outside racing circles to look for new CEO. Professional Bull Riders Association boss offered job
to replace Tony George.
His resignation removes George from any remaining role in Hulman & Co., Indianapolis Motor Speedway, IMS
Productions and other affiliated companies.
Tony Cotman, 42, has vacated his post as Indy Racing League vice president of competition.
The Chicago-based firm might take over food service at the Speedway as IMS continues to look for opportunities to outsource.
Faced with the need to save money, the six-member board of the IMS and IRL voted on May 26 to replace George.
The 2010 Chevrolet Camaro SS will be the official pace car for next May’s Indianapolis 500. It’ll be the sixth time a Camaro
has paced the race.
The Performance Racing Industry Show has set its 2010 dates for Dec. 9-11. That means the International Motorsports Industry
Show held in Indianapolis will have Dec. 1-3 to itself.
Belt tightening for the Indianapolis Motor Speedway and Indy Racing League continues with the much-anticipated announcement
that the Brickyard’s "month of May" activities will be shortened in 2010.
MainGate holds an exclusive license to make and sell Patrick’s IRL-centric merchandise, and is
now in negotiations with New York-based IMG to get part of her NASCAR-related business.
The show held in Indianapolis Dec. 3-4 is picking up speed much faster than event organizers and local
convention and tourism officials expected. But the nation’s biggest motorsports trade show, Performance
Racing Industry Show, is considering competing with the local show head-on in 2010.
Last week, Patrick signed a three-year contract extension with Andretti Autosport to stay in the IndyCar series, but its schedule
gives her enough time to also try NASCAR.
The inaugural show opened Dec. 2 at the Indiana Convention Center, and is expected to draw more than
10,000 attendees.
The team moved just a few suites down from its Park 100 facility, but officials said it’s a big move
for the Indianapolis-based Indy Racing League operation.
Race track’s new chief information officer previously worked at NCAA, Indianapolis Museum of Art.
Speedway officials broke ground Thursday morning on the first phase of a $500 million redevelopment project they hope will transform the small town into a year-round racing-themed destination.
A delegation of business and community leaders led by Indianapolis Mayor Greg Ballard departed for Europe Nov. 14 on a nine-day
economic
development mission to help grow the city’s motorsports industry.