Articles

TechPoint unveiling ‘measured marketing’ campaign

The initiative will promote the advantages of doing business in Indiana to attract more “measured marketers.” They are companies such as ExactTarget and Aprimo Inc. that provide a platform for marketing via e-mail, social media and other technologies.

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Kokomo firm taps state tax credits to make animated film

Kokomo-based Bach Morris Technologies Corp. will spend $2.4 million to produce “Whoever Heard of a Herd of Fird?”
a movie based on company co-founder Othello Bach’s 1984 best-seller “Whoever Heard of a Fird?” A Ball State
University commercial spinoff will provide production and design services.

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State steps up chase for data centers

Jam-packed with expensive equipment, data centers represent huge capital investments in a relatively small footprint. That
can mean steep property tax bills, though Indiana allows communities to exempt a portion of that tax. Jobs-hungry Indiana
is eager to attract more of these climate-controlled computing fortresses.

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