Articles

Neighborhoods outside downtown hoping for big crowds, too

Starting Thursday, a free shuttle service will carry Super Bowl visitors to Indianapolis-area hotspots such as Massachusetts Avenue, Fountain Square and Broad Ripple, or as far away as Carmel, Greenfield, Shelbyville or the village of Zionsville.

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VIDEO: Quick trip down the zipline

zipline watch videoIBJ gets an advance preview of Super Bowl Village's zipline experience, which will lose money for the host committee over 10 days in the name of ramping up overall buzz.

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Super Bowl parties are boon for fledgling downtown venue

Crane Bay watch videoThe operators of the new Crane Bay Event Center two blocks west of Lucas Oil Stadium expect to more than recoup their $1.2 million investment in renovating the space by hosting high-profile parties before the Super Bowl, including the Rolling Stone events.

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CIB expects to lose money during Super Bowl

The Capital Improvement Board, which manages Lucas Oil Stadium, is budgeting for an $810,000 loss on expenses related to the game. The city, however, expects a $200 million economic impact.

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Performers set to take to streets

Indianapolis has its occasional street musician or juggler, but the Super Bowl will bring out a new breed of performer–more theatrical, more cutting-edge. Local arts supporters hope the taste will leave city officials and residents wanting street theater year-round.

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