WISH-TV fills vacant anchor slot with Hoosier native
Lori Wilson, an Indiana University graduate, was most recently an anchor in Philadelphia—a city she may have a hard time forgetting, according to various media reports.
Media & Marketing
Articles
Slingshot is shifting aim away from SEO
After Google cracked down on some of the tools companies were using to improve their positions in search results, Indianapolis-based Slingshot SEO opted to launch a sister brand called Digital Relevance that will focus on earning media attention.
Whitsett goes big with Star project
A local developer plans to tear down part of the Indianapolis Star’s downtown headquarters while saving most of the building in a redevelopment that calls for 350 apartments—more units than the massive CityWay.
Emmis earnings signal improving radio business
Emmis Communications Corp. turned a profit in its latest fiscal quarter, rebounding from a big loss in the same period of the previous year.
Woof Boom to acquire 6 area radio stations
An Indianapolis investor group headed by longtime local radio broadcaster and executive Jerry Chapman will take over operations at the stations, including three in Muncie, on June 1.
Art imitates life in commercial based on Kosene family
Former Indianapolis filmmaker Alex Kosene bases the story in a local advertising shoot for a Swiss watchmaker on his relationship with his developer dad.
Station that switched to sports-talk strikes out in first inning
WXNT-AM says the mass exodus of its news-talk listener base was to be expected during transition to CBS Sports radio content.
WRTV adding employees, expanding newscasts
Lagging in the ratings, the local station is aiming for an uptick under new ownership with a morning news show on weekends.
‘Naptown’ rock-radio documentary vying for Emmy
The locally produced film about the golden age of WIBC, WIFE and WNAP will never break even, according to its producer, but an Emmy win would be satisfaction enough.
Escape artist Bill Shirk can’t escape the allure of broadcasting
Escape artist Bill Shirk has retired his straitjacket, but remains active in radio broadcasting. His firm, Hoosier Broadcasting, in recent years bought a handful of radio stations on the Hawaiian islands and Shirk owns and is investing more money in a Boone County radio station.
WTHR exec accused of discrimination lands new gig
WTHR’s John Cardenas, who was recently accused of sexual discrimination by his former executive assistant, has been named vice president of news for Dispatch Broadcast Group, the station’s parent company.
Young & Laramore launches all-digital campaign for Scotts
The growing preference for online-based advertising, exemplified by Y&L’s new campaign for the national lawn-care service, is helping sow the seeds of traditional media’s decline.
Stations switching weather lineups as Buchman nears return to air
Local television stations are each preparing in their own way for the return to the air this fall of popular weathercaster Angela Buchman.
NBC extends Notre Dame football contract through 2025
Notre Dame and NBC said the extension would begin in 2016 and run through the 2025 season. Financial terms were not announced. The current five-year contract is reportedly worth $15 million annually.
Gun control ads enrich local TV stations
Indianapolis television stations pocketed more than $332,000 in recent months by airing commercials from groups for and against Obama administration initiatives.
Ad exec’s buttom line: Just be relevant
Young & Laramore President Tom Denari challenged conventional thinking in a March 21 column in Advertising Age.
Steak n Shake pays settlement to former ad agency
Steak n Shake, which last year lost a breach-of-contract lawsuit brought by its former advertising agency, has settled the case rather than let the court decide damages.
Smartphone videos rewrite rules of customer research
Carmel-based Strategic Marketing & Research Inc. is among firms tapping the capabilities of video-enabled smartphones to gain insights into consumers’ thoughts and emotions. They’re doing this by having consumers use their phones to shoot a video diary of their product experiences.
WTHR’s IRS investigation receives national honor
The station was honored for a six-month investigation into Internal Revenue Service mismanagement that resulted in fraudulent tax refunds for undocumented workers.
Indy publishing legend exits after 32 years
Deborah Paul blazed a trail as editor in chief of Indianapolis Monthly, and later headed similar magazines across the country. She cleaned out her desk at Emmis Publishing this week. "It's a mistake to get off the stage too late," she said.