IndyGo ridership way up during Super Bowl festivities
Passenger traffic on IndyGo buses rose nearly 40 percent during a 10-day span leading up to game, thanks to free rides on fixed routes during four of the days.
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Super Bowl live stream online attracts 2.1 million viewers
The first live stream of the Super Bowl was the most-watched single-game sports event online, according to NBC.
Super Celebration site turnout less than expected
Outlying communities say they saw steady ridership on free shuttles heading to and from downtown Indianapolis, but the sites received fewer Super Bowl visitors than expected.
Super Bowl draws record 111.3M viewers on NBC
For the third consecutive year, the Super Bowl set a record as the most-watched television show in U.S. history.
Super Bowl just misses major-market TV-rating record
The New York Giants’ 21-17 win over the New England Patriots in Sunday night’s Super Bowl narrowly missed drawing the highest major-market television rating in National Football League history.
Fans encountering smooth departures at airport
The most congested area of Indianapolis International Airport Monday morning may have been the Lids souvenir stand at the center of the food court.
Lucas Oil gets brand boost from Super Bowl venue
Any company with its name attached to the Super Bowl is about to score one of its biggest marketing bounces of the year. And none will realize a bigger victory than California-based Lucas Oil Co.
N.Y., New Orleans eyeing Indy’s Super Bowl playbook
Indianapolis, which is being noted as the cleanest and friendliest Super Bowl site, is being called a "hard act to follow" by future host cities.
UIndy capitalizing on Super Bowl attention
The New York Giants are practicing at the private university on the south side of the city, giving it the type of attention that money can’t buy.
ESPN pleased with Pan Am Plaza broadcast decision
The sports network originally considered broadcasting from Monument Circle, but chose the plaza because the location has Lucas Oil Stadium as an ideal backdrop.
Doctor clears Manning to play, but Colts haven’t
Colts owner Jim Irsay said on Twitter early Friday that "Peyton has not passed our physical nor has he been cleared to play" for the Colts. Irsay said the team would have a statement later in the day.
Indiana union leader promises no Super Bowl skirmish
The president of Indiana AFL-CIO is promising union members will not disrupt the Super Bowl festivities in Indianapolis after efforts to block right-to-work legislation failed.
Super Bowl average ticket price slips to $3,664
The average ticket price for the Super Bowl rematch between the New York Giants and New England Patriots in Indianapolis has fallen 15 percent in the last six days, according to sellers on the secondary market.
Indianapolis Children’s Choir lands big Super Bowl gig
Forty-five members of Indianapolis Children's Choir will sing the national anthem along with recording artist Kelly Clarkson at the Super Bowl in Indianapolis on Sunday.
Feds seize nearly $5M in phony Super Bowl goods
Federal officials say authorities have seized nearly $5 million worth of phony Super Bowl sportswear and merchandise in a nationwide sweep.
Indy gets dose of star power with Super Bowl
Indianapolis will become a celebrity magnet over the next few days as Madonna and an assortment of stars from film, music and TV arrive for four compact days of entertainment and partying tied to the Super Bowl.
Party planners hope to cash in on Super Bowl
Local companies helping with game’s festivities are using their home turf to showcase their talents in hopes it will lead to more work at future Super Bowls.
Super Bowl events put spotlight on IndyCar
Fans and media outlets have flocked to NFL-themed IndyCars and Indianapolis Motor Speedway this week, giving the open-wheel series and its biggest race millions of dollars worth of exposure at a critical time.
NFL prepares for counterfeiters of Super Bowl merchandise
The National Football League, along with the New England Patriots and New York Giants, have received court permission to seize items that aren’t officially licensed by the NFL.
Retailer Lids strives for Super Bowl dominance
Lids Sports Group is emerging as an early Super Bowl winner among local businesses after betting big that souvenir sales would shine.